Display unit



Get. 26, 1943. c. B. HOLM 2,332,721

DISPLAY UNIT Filed Aug. 6, 1941 2 Sheets-Sheet l INVENTOR ATTORNE s Uct. 26, 1943.

c. B. HOLM I 2,332,721

DISPLAY UNIT Filed Aug. 6, 1941 2 Sheets-Sheet 2 ATTORNEYS 171 B. Holm,, national Br Massachusetts Application August 6, 1941', SeriatNo. QClaims. 31..2o'e+4 i)' This invention relates to a display package such, for instance, as may contain'a plurality of difierent articles to be exhibited on'the counter for purchase. g

In the sale of some articles such, for instance, a shoe laces, these may be sold in boxes of rather large numbers and if one desires to purchase for re-sale less than the complete box,yhe has no convenient manner 'of displaying the same.

One of the objects of this invention is toyprovide a smaller package of thejarti'cles tobe displayed which package may be taken from the larger container and this" smaller package then in, Company a, corporation of K The unitflot this invention-isintended to be a part of a larger package but which-may he itpresent by itself a display for prominently bringing to the eye the merchandise contained therein.

Another object. of this inventionis to provide an arrangement so that when the packageisso utilized, additional display material maybe provided by extending orsliding the parts of the;

container. to. expose additional surfacewhichx may. contain advertising or something to attract theeye. H j Another object of this inventiondsto provide an easel-like the easel arrangement for retaining the slidable member in raised position. 7 j Another object of, the vention-is to provide av construction which may be readily folded. from sheet stock such as cardboard and obtain the various advantages by manipulations of sheet stock with a minimum amount of fastenings or additional assembly operations. 1

With these and other objectsin View, the 1 1-- vention consists of certain novel featuresof construction, as will be more fully described, and

particularly pointed out in the appended claims.

In the accompanying drawings:-

Fig. l. is a perspective view of the display package;

Fig. 2 is a perspective View looking at the back side thereof with the easel in position and the slidable member moved upwardly as shown in Fig. l; l i

Fig. 3 is a fragmental perspective view illustrating the securing of the articlercontaining portion of the package in its assembled position;

Fig. 4 is an edge view, partly in section, illustrating the relatively movable parts;

Fig. 5 is a perspective view of the slidable member;

Fig. 6 is a perspective view of the back wall and front wall before folding; and 3 I Fig. 7 is a central sectional view of the device complete and in contracted position ready; for positioning in a larger package.

display, I and utilize the formation of" self utiliz'ed as a display of asmal-l'er nuinher of articles, and when in such use an easel-like member'is providedwith the easel locked in position and witha member which maybe slid out to addi'tionall'y expdse' some attractive or advertising material thereon." I l With-reference tothe" drawings; I' have illustrated' the package in a form which will contains'hoe l aces, although other articles might equally wellibe displayed. The. package consists of a a back wall designated NJ, and as shown in Fig. 6

is formed from-asheet ofcardboard stock with flanges or side walls H bent up at either edge thereof. The front wall is designated I 2="-andis muchshorterand also is: provided with-flanges orside walls Hi 'A'bottom wall M isalso formed and is'joined tothe back wall by a fold iid'ancl to the frontwall by afold I6. These walls are folded into positionas shown in Fig. 11. The side walls I l and I 3 are joined by staple H (see Fig.

'7) to hold the back; frontandsidewalls in the assembledrelat ion shown in Figs; 1 and? By folding the sheetstock" and assembling it in this manner, a pocket I8" is provided for the reception of articles W of merchandise which I have shown as individual pairs of shoe lacessuita ly' as ybanding and whiclr stand upwardly from the pocket so as to cause their major portion to be displayed.

A front wall 20 of some transparent material may also be provided to assist in protecting the banded pairs of laces or other articles so packaged.

An easel member 2| is formed by cutting the back wall l0 along the lines 22,23, and 24 and folding the stock so slit along the line 25 to pro Vide this easel member and to leave an opening 26 in the back wall 10. In order to lock this easel member 2| in position, the easel is cut out to provide a recess 2'! (see Fig. 4 or Fig. '7)v and the stock of the back wall I0 is further out along the line 28 somewhat in the shape of the upperportionnof a heart and folded along the line 29 to provide lock 36 so that the heart-shaped notch 30 will enter a cut-out recess 3| in the easel which is shown, in engagement in Figs. 2 and .4 whereby to lock this easel in position. When the package ismade of a material having normal resiliency, there will be a limited tendency of.

, the member 2| when in locked position to move toward its initial position which will be sufficient to move the locking member therewith a distance to extend the portion 31a thereon, formed in providing the notch 3|, through the opening 25 and forwardly of the wall III, or this member 2| may be manually moved sufficiently to extend the portion 3la through the opening 26 as shown in Fig. 2.

Along the forward surface of the'back wall [0,

I have provided a, slidable member 32 which is passed through the opening 26 so as to lie along the rear surface of the back wall ID to provide a handle by which this member may be readily engaged so that the member 32-may be slid upwardly with reference to the back wall I!) from the position shown in Fig. 7 to the position shown in Figs. 1, 2, and 4. In order to assist this manipulation a hole 34 is provided for the insertion of some sharppointed instrument if, desired.

. The lower edge 3,5 of this member 32, when in its raised position, will rest upon the part 3la of the looking member 36 soias to hold the slidable member 32 in raised position. A notch 31 is formed in the lower edg of this member 32 so as to receive this part 3 la of thelocking member and by the depth of this notch the height at which the member 32 willbe retained in raised position will be determined. The upper portion 38 of this member'32 as shown in Fig. 1 on its forward face may carry advertising display or some printed matter to attract attention to the.

merchandise I 9 which is contained in th forward side of the package.

I claim:

1. A display package comprising a back wall with means extending forwardly thereof for con.- taining merchandise, a portion of said wall being foldable rearwardly to provide an easel and leave an opening in said wall, and a display member of generally the size and shape of said wall loosely resting against the forward side-of said wall provided with a tab fixed thereto and extending through said opening and along and in frictional engagement with the rear side of the wall to hold the member against the wall and providing a handle for said member to slidably move the same upwardly beyond the upper'edge of said'wall to expose its upper portion for display.

2. A display package comprising a back wall with means extending forwardly thereof for containing merchandise, a portion of said wall being foldable rearwardly to provide an easel and leave an opening in said Wall, and a display member of generally the size and shape of said wall loosely resting against 'the' forward side of said'wall provided with'a' tab cut from the stock thereof extending through said opening and along and in frictional engagement with the rear side of the wall to hold the member against the wall and providing a handle for said member to slidably move the same upwardly beyond the upper edge of said wall to expose its upper portion for display;

3. Adisplay package comprising a back wall with means extending forwardly thereof for containing merchandise, an easel foldable rearwardly from said wall and leaving an opening therein, a locking member also-foldable from saidwall into engagement with said easel andwith aportion thereof extending through said o'peningiand forward of saidwall, and a member on the forward side of said wall inclosedwithin said package and slidable upwardly beyond the upper edge of said wall to expose its upperportionl forj dis] play, saidslidable member when in its-uppen'po' sition resting on" the said portion of the locking member extending through said opening to be supported thereby in raised position.

4. A display package comprising a back "wall withmeans extending forwardly thereof for containing merchandise, an'easelfoldable rearwardly from said wall and leaving an opening'therein, a locking member also foldable from saidwallinto engagement withsaid easel and having a portion thereof "extending through said open ing, a member on'the forward sideiof said wall I provided with a tabv extending through said open-' ing providing a handle for said member to slld-.

ably move thesame upwardl y be ond the' upp'er edge of said wall to. expos its upper portionffor displayfsaidslidable' memberihavinga notch to receive the said portion'of the lockingmember extending through said opening to rest thereo to be supported thereby in raised position;

CARL B; HOLM 

